Russian Fashion Consulting group & distributor of brands from Asia and East
ABOUT
Mission
RETAIL 888 GROUP works in two directions:
retail. We can help you to find a place for your store, adapt your business, set up marketing strategy, make research, branding &
advertising campaign, to make a website, start selling on Russian marketplaces, find staff and make design & reconstruction of your
store.
- Take goods from foreign brands for selling on the Russian market
- Helps foreign companies to sell their goods themselves and successfully launch their business on the Russian market.
retail. We can help you to find a place for your store, adapt your business, set up marketing strategy, make research, branding &
advertising campaign, to make a website, start selling on Russian marketplaces, find staff and make design & reconstruction of your
store.
ABOUT
Mission
RETAIL 888 GROUP works in two directions:
retail. We can help you to find a place for your store, adapt your business, set up marketing strategy, make research, branding &
advertising campaign, to make a website, start selling on Russian marketplaces, find staff and make design & reconstruction of your
store.
- Take goods from foreign brands for selling on the Russian market
- Helps foreign companies to sell their goods themselves and successfully launch their business on the Russian market.
retail. We can help you to find a place for your store, adapt your business, set up marketing strategy, make research, branding &
advertising campaign, to make a website, start selling on Russian marketplaces, find staff and make design & reconstruction of your
store.
Geography
ASIA
China
Vietnam
South Korea
Thailand
Philippines
Pakistan
Mongolia
China
Vietnam
South Korea
Thailand
Philippines
Pakistan
Mongolia
CENTRAL ASIA
Kazakhstan
Kyrgyzstan
Uzbekistan
Azerbaijan
Georgia
Armenia
Kazakhstan
Kyrgyzstan
Uzbekistan
Azerbaijan
Georgia
Armenia
EAST
Turkey
UAE
Egypt
Iran
Saudi Arabia
Oman
Qatar
Turkey
UAE
Egypt
Iran
Saudi Arabia
Oman
Qatar
RUSSIAN MARKET
Russian Market state
Population 147 000 000
Middle class* 55%
Active working population 80 000 000
Income more than 1000$ 22 000 000
Men 47%
Women 53%
**The “middle class” according to the State Bank “Sber Bank of Russia” is determined by savings in their accounts - over $5,000 and spending over $1,000 per month. Also, owning a car. Every third Russian has a car.
Middle class* 55%
Active working population 80 000 000
Income more than 1000$ 22 000 000
Men 47%
Women 53%
**The “middle class” according to the State Bank “Sber Bank of Russia” is determined by savings in their accounts - over $5,000 and spending over $1,000 per month. Also, owning a car. Every third Russian has a car.
Russian Fashion retail market size & structure
Russian clothing market dynamics & segments
Potential of Russian Fashion Retail
Main trends at Russian fashion market
- DIGITAL FASHION - NFT - wallets and virtual wardrobe
- SHIFTING FOCUS FROM WEST TO EAST – for all trade sectors in Russia
- BET ON COMFORT - the sportswear segment is growing
- CUSTOMIZATION - By 2030 will occupy up to 20% of the market
- 3D TECHNOLOGY AND ARTIFICIAL INTELLIGENCE will provide a better forecasting algorithm for fashion trends
- SMART CLOTHING - clothing made from protective (antimicrobial, fire-resistant) and even self-healing materials is expected to come into fashion
- RESPONSIBLE CONSUMPTION - The principle of the “three R” - Resale, Rental and Repair (resale, rental and repair of clothes)
- BRAND VALUES - the values transmitted by brands are very important - honesty, openness, environmental friendliness
- GENDER-NEUTRAL FASHION (or “fashion without gender”) is possible
- BUSINESS STYLE IS RETURNING - the formal wear category is recovering in popularity after a decline due to the pandemic
OFFERS
Prices for Fashion Retail support & Consulting
Сomplete Offer 1
Search for location for your stores (2-3)
Stores design & reconstruction
Launching an online store
Fashion show for grand opening
Adapt strategy for brand,
Marketing & research program
Branding & advertising campaign
PR, SMM, Bloggers & Media program
Marketplaces (2-3)
Sales strategy & trainings for Stuff
Official registration of your
company in Russia
Setting up your financial accounting
system and cash register
Period – 8 months
Stuff – 9 experts
Total Budget – 56 000$ / 7000$ per month
Search for location for your stores (2-3)
Stores design & reconstruction
Launching an online store
Fashion show for grand opening
Adapt strategy for brand,
Marketing & research program
Branding & advertising campaign
PR, SMM, Bloggers & Media program
Marketplaces (2-3)
Sales strategy & trainings for Stuff
Official registration of your
company in Russia
Setting up your financial accounting
system and cash register
Period – 8 months
Stuff – 9 experts
Total Budget – 56 000$ / 7000$ per month
Average Offer 2
Locations for your stores (1-2)
Launching an online store
Small Fashion show for opening
Marketing & research program
Branding & advertising campaign
PR, SMM & Media program
Marketplaces (1-2)
Sales strategy & trainings for Stuff
Official registration of your
company in Russia
Period – 6 months
Stuff – 7 experts
Total Budget – 30 000$ / 5000$ per month
Locations for your stores (1-2)
Launching an online store
Small Fashion show for opening
Marketing & research program
Branding & advertising campaign
PR, SMM & Media program
Marketplaces (1-2)
Sales strategy & trainings for Stuff
Official registration of your
company in Russia
Period – 6 months
Stuff – 7 experts
Total Budget – 30 000$ / 5000$ per month
Light Offer 3
Consulting support (stores, locations
& Marketplaces options)
Marketing & research program
Branding & advertising campaign
Media program
Sales strategy consulting
Official registration of your
company in Russia
Period – 3 months
Stuff – 4 experts
Total Budget – 9 000$ / 3000$ per month
Consulting support (stores, locations
& Marketplaces options)
Marketing & research program
Branding & advertising campaign
Media program
Sales strategy consulting
Official registration of your
company in Russia
Period – 3 months
Stuff – 4 experts
Total Budget – 9 000$ / 3000$ per month
Prices for different options in Russia
10 steps to increase sales and awareness of a fashion brand
1. Working with stylists, bloggers and content makers (Instagram/Telegram). Selection is strictly based on brand identity and ToV. Talented rail maker. If there is a budget, then attract more media personalities.
2. SEO promotion - Internet advertising - Direct and context with creative 3D layouts (for the audience).
3. Enhanced Advertising in Telegram, VK and WhatsApp (competitor banners) – Active communication with clients
4. Outdoor advertising at points of sale (city formats outside shopping malls and inside, this is especially important by region)
5. Maintaining a YouTube channel and Pinterest - content strictly for the site.
6. Marketplaces (WB, OZON, Lamoda, and even advertising on avito) - purchasing positive comments, raising cards, promos, organizing best sellers, etc.
7. The design of shop windows and store entrances is strictly based on the ToV brand identity. Creative graphic designers - a reflection of uniqueness
8. UP SALE - purchasing popular accessories in China - increasing upsales at the checkout.
9. Working with the existing customer base - bright mailings, regular surveys, invitations to shows and events, birthday gifts, meetings with stylists. “Bring a friend” promotions, etc. Full PR. Also, collecting data through a router means cold contacts by location.
10. Developing your delivery based on the efficiency of marketplaces
2. SEO promotion - Internet advertising - Direct and context with creative 3D layouts (for the audience).
3. Enhanced Advertising in Telegram, VK and WhatsApp (competitor banners) – Active communication with clients
4. Outdoor advertising at points of sale (city formats outside shopping malls and inside, this is especially important by region)
5. Maintaining a YouTube channel and Pinterest - content strictly for the site.
6. Marketplaces (WB, OZON, Lamoda, and even advertising on avito) - purchasing positive comments, raising cards, promos, organizing best sellers, etc.
7. The design of shop windows and store entrances is strictly based on the ToV brand identity. Creative graphic designers - a reflection of uniqueness
8. UP SALE - purchasing popular accessories in China - increasing upsales at the checkout.
9. Working with the existing customer base - bright mailings, regular surveys, invitations to shows and events, birthday gifts, meetings with stylists. “Bring a friend” promotions, etc. Full PR. Also, collecting data through a router means cold contacts by location.
10. Developing your delivery based on the efficiency of marketplaces
FINANCE
“RETAIL 888 GROUP”
Financial consulting and controlling in construction and retail
Financial consulting and controlling in construction and retail
Mission
Our team consists of highly qualified specialists with 15 years of experience in the field of finance. There are five employees on staff, another 10 specialists and experts are involved as needed, such as lawyers, technical supervision, IT, designers, construction experts and others). The team leads projects on construction, operation, complex production and logistics areas.
Advantages of working with an independent financial control service:
Advantages of working with an independent financial control service:
- Impartiality of opinions in tenders
- Cleanliness” of contracts and transactions (reducing corruption and bureaucracy)
- Direct and open dialogue on problems and weak points of projects
- •Our main task is to maintain maximum quality and deadlines for the project, but reduce the price through indepth verification and analysis of the project’s composition.
Audit and financial control
Opening and launching stores and warehouses:
1. Search for space for rent or ownership. Price optimization, market research.
2. Checking estimates for construction, installation and finishing works
3. Checking estimates for the purchase of furniture and project design
4. Checking estimates for operating equipment (cash registers, cameras, security systems, etc.)
5. Checking estimates for IT infrastructure and sales management
6. Checking estimates for household goods
7. Checking estimates for events and PR, as well as advertising campaigns and marketing promotions
1. Search for space for rent or ownership. Price optimization, market research.
2. Checking estimates for construction, installation and finishing works
3. Checking estimates for the purchase of furniture and project design
4. Checking estimates for operating equipment (cash registers, cameras, security systems, etc.)
5. Checking estimates for IT infrastructure and sales management
6. Checking estimates for household goods
7. Checking estimates for events and PR, as well as advertising campaigns and marketing promotions
Additional work:
1. Providing employees in the following areas: Audit, Accounting, IT,
Legal Services and Financial Control
2. Regular audits of operating expenses (rental/logistics)
3. State benefits and compensation
4. Working with foreign suppliers and international markets
5. Launching complex projects outside of Russia / Remote control
6. Complex projects to optimize costs using used goods
7. Crisis management / Liquidation of companies
1. Providing employees in the following areas: Audit, Accounting, IT,
Legal Services and Financial Control
2. Regular audits of operating expenses (rental/logistics)
3. State benefits and compensation
4. Working with foreign suppliers and international markets
5. Launching complex projects outside of Russia / Remote control
6. Complex projects to optimize costs using used goods
7. Crisis management / Liquidation of companies
Financial control offers
Opening and launching stores (100 sq.m.) and warehouses (50 sq.m.)
Verification period – 1-2 months
Price – $7,000
Stuff– 3 experts
Work positions:
Checking estimates for construction and installation works (up to 500 items) Checking estimates for finishing, purchasing furniture and project design Checking estimates for operating equipment (cash registers, security systems, etc.) Checking estimates for IT infrastructure and sales management Checking estimates for regular expenses, operation and logistics
Verification period – 1-2 months
Price – $7,000
Stuff– 3 experts
Work positions:
Checking estimates for construction and installation works (up to 500 items) Checking estimates for finishing, purchasing furniture and project design Checking estimates for operating equipment (cash registers, security systems, etc.) Checking estimates for IT infrastructure and sales management Checking estimates for regular expenses, operation and logistics
Opening and launching three stores (150 sq.m.)
Verification period – 1-2 months
Price – $15,000
Stuff – 3 experts
Work positions:
Checking estimates for construction and installation works (up to 500 items) Checking estimates for finishing, purchasing furniture and project design Checking estimates for operating equipment (cash registers, security systems, etc.) Checking estimates for IT infrastructure and sales management Checking estimates for regular expenses, operation and logistics
Verification period – 1-2 months
Price – $15,000
Stuff – 3 experts
Work positions:
Checking estimates for construction and installation works (up to 500 items) Checking estimates for finishing, purchasing furniture and project design Checking estimates for operating equipment (cash registers, security systems, etc.) Checking estimates for IT infrastructure and sales management Checking estimates for regular expenses, operation and logistics
Financial control offers (checking by directions)
PARTNERS
CONTACTS
- Vasilyeva YuliaMarketing Director
marketing@retail888.com - Lina WayPR Manager
pr@retail888.com - Timofeeva Elena
- Barinov VladimirFinance Manager
finance@retail888.com - Panchishen EvgeniyIT Director
it@retail888.com
“RETAIL 888 GROUP”
Russian Fashion Consulting group & distributor of brands from Asia and East
Russian Fashion Consulting group & distributor of brands from Asia and East
Moscow, Nizhnaya Krasnoselskaya, 35,
LOFTEC Center, office 206
www.retail888.com
info@retail888.com
Marketing Manager - marketing@retail888.com
PR Manager - pr@retail888.com
Finance Manager - finance@retail888.com
IT Manager - it@retail888.com
LOFTEC Center, office 206
www.retail888.com
info@retail888.com
Marketing Manager - marketing@retail888.com
PR Manager - pr@retail888.com
Finance Manager - finance@retail888.com
IT Manager - it@retail888.com
